Posts Tagged :

influencer video

beauty influencer

How Beauty Brands Can Learn from Creators

1024 576 Kaila Stein

Trends in the beauty industry move at lightning speed. A new lipstick color or anti-aging serum can be in one 

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The Coolest Tech We Saw at CES 2019

1024 576 Kaila Stein

We’re back from Las Vegas and here to dish on all of the buzzy new tech that caught our eye at CES this year and

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3 Influencer Trends to Watch in 2019

1024 576 Kaila Stein

Rewind 2018 From food to tech to beauty and home – our diverse community of creators

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THE POWER OF INFLUENCER VIDEO: NEW RESEARCH UNVEILED

1024 587 Kaila Stein

Influencer video is one of today’s hottest marketing trends and a key force behind how brands and retailers are selling their products and gaining traction and trust with consumers. Gladson,…

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INFLUENCERS USED FOR BRAND STORYTELLING ACROSS SOCIAL WHILE MOVING THE BOTTOM LINE

1024 716 claire@gen.video

It’s no secret that influencers are changing the way we research new brands, shop products and engage with social content. The question now becomes how marketers can utilize the power…

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Google Links Brands with YouTube Creators – Ad Age article

1024 568 Jessica Thorpe

Jack Neff covers household and personal-care marketers, Walmart and market research for Ad Age and recently wrote an article:  Google Links Brands With YouTube Creators: Are Agencies and Influencer Networks…

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YouTube Launches Paid Product Placements

767 433 Teresa Cantwell

You better believe that the FTC has a strong opinion when it comes to Influencer Marketing. According to Bloomberg, they have a right with over $255 million spent on influencer…

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Influencer Video: Amazon Video Shorts Distribution

795 362 Sergio Vargas

If you’re reading this blog, chances are you’ve watched a video or two of someone sharing their experience with a product. And for many, YouTube is the go-to destination to…

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Millennial’s Consumer Behavior Changing the Retail Environment

425 282 claire@gen.video

As millennials approach and participate in their peak spending years, brands have needed to rethink their marketing strategy to fit the consumer behaviors of this digitally driven generation. The daily…

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Influencer Video in 2016

1024 576 bill@gen.video

I posted some predictions for video in 2016 over on LinkedIn this morning. These are some excerpts I thought would be relevant for the gen.video community. Influencers Start to Pick…

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