Trends

How Marketers Can Learn From Sports Trends

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As the dust settles on the Super Bowl and we look ahead to March Madness and the NBA playoffs, 

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The Coolest Tech We Saw at CES 2019

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We’re back from Las Vegas and here to dish on all of the buzzy new tech that caught our eye at CES this year and

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3 Influencer Trends to Watch in 2019

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Rewind 2018 From food to tech to beauty and home – our diverse community of creators

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Trend Tracker: What’s Trending In Influencer

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When it comes to influencer content, sometimes it feels impossible to keep a finger on the pulse of what’s trending

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Snackable Content Takes on a Whole New Meaning: Grocery Ecommerce and Influencer Marketing

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A historically brick-and-mortar, in-store shopping category, grocery is quickly pulling ahead as one of the fastest growing ecommerce categories in 2018. With millennials entering their peak shopping years and the…

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“Prime” Takeaways For Your Holiday Marketing Efforts

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Since its inception, Amazon Prime Day has rivaled the sales successes of Black Friday and Cyber Monday, but this year Prime Day success soared. As we take a look back at…

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VidCon 2018: Video Opportunities Beyond YouTube

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YouTube has long reigned as the top online video network. While Facebook, Twitter, Twitch, and Instagram have all offered video features for years, none have come close to threatening YouTube’s…

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HOW INFLUENCERS CAN BE YOUR MARKETING “SECRET WEAPON” FOR THE HOLIDAYS

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Making sure you win on ecommerce during key merchandising periods is critical. Summer is right around the corner and our new guide has all you need to maximize your influencer…

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VIDCON, CELEBRATING THE VIDEO GENERATION

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We are so excited to not only be at but also playing such an active role at VidCon 2017.  The growth in influencer marketing and video content is truly amazing…

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THE INFLUENCE OF INFLUENCERS: NEW RESEARCH UNVEILED

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We are proud to announce the unveiling of our new research study, “The Influence of Influencers,” at Vidcon today.  gen.video and and Geometry Global, an award-winning shopper marketing and brand…

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