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Jessica Thorpe

What PewDiePie’s $7 Million Means for Influencer Video

700 394 Jessica Thorpe

Influencer video has broken new ground this week. Today it was announced that PewDiePie (otherwise known as Felix Kjellberg), a YouTube star known for his reviews of video games, grossed…

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When it Comes to Influencer Video, Distribution is King

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I roll my eyes every time I hear it, but it still rings true – Content is King. However, if a king has no subjects then he is merely a…

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Introducing the Premiere Influencer Video Marketplace

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Influencer marketing is a thing; there is no doubt about it. Unlike the marketing tactics of Don Drapper, influencer marketing leverages the power of social media, social reach, and social…

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