Amazon Prime Day is here! A day where Prime members across the country get exclusive deals from top brands, even Amazon themselves offering some crazy discounts (psst – the Echo Show is only $129.99!) The exposure of Prime Day can not only be leveraged by brands, but influencers can benefit too. Of course, there are the lucky influencers that work directly with Amazon during this “flash” sale period from promoting Alexa-enabled devices to working with Amazon Fashion for the latest must have pieces. But, any and all influencers can benefit from this sale frenzy, by sending their subscribers to Amazon via their affiliate links.
Influencers know what their subscribers are looking for, and since this is one of the most highly trafficked day for Amazon it only makes sense for influencers to push to their favorite deals. TechMeOut was ahead of the curve by sharing how to navigate these sales, whatever they might be:
Now that we have shopping the sales down to a science, let’s check out some cool activations from influencers happening now!
Randomfrankp focused on technology and shared a few of his top picks in the video below. After that, he hosted a live stream to shop along with his followers and answer questions for over two hours. His community loved the interactive aspect, racking up over 30,000 streams. This was a perfect way to make Prime Day a more social shopping experience.
Jonathan Morrison also rounded up his favorite tech items on sale, and invited friend Jacques Slade to be his co-host. Jacques is a fellow creator and sneakerhead who brought some lifestyle expertise and fun banter to the video, including an awesome freestyle in the intro. Their combined voices and opinions make it even easier for subscribers to decide which items they should add to their carts.
For all the stylish ladies out there shopping Prime Day, Karissa Teixeira has you covered. Her home and beauty favorites were curated to showcase the best of the best. Karissa also made sure that her Instagram followers got a chance to shop the sale by featuring one of the hottest items on sale — her aroma diffuser — on Instagram Stories with a corresponding link in bio.
No matter the vertical or audience size, there’s a way to for any creator to participate in Prime Day!