Posts Tagged :

influencer video

3 Influencer Trends to Watch in 2019 & Our Year in Rewind

1024 576 Kaila Stein

Rewind 2018 From food to tech to beauty and home – our diverse community of creators produced high-quality, engaging video content that drove meaningful results for our clients in 2018,…

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THE POWER OF INFLUENCER VIDEO: NEW RESEARCH UNVEILED

1024 587 Kaila Stein

Influencer video is one of today’s hottest marketing trends and a key force behind how brands and retailers are selling their products and gaining traction and trust with consumers. Gladson,…

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INFLUENCERS USED FOR BRAND STORYTELLING ACROSS SOCIAL WHILE MOVING THE BOTTOM LINE

1024 716 claire@gen.video

It’s no secret that influencers are changing the way we research new brands, shop products and engage with social content. The question now becomes how marketers can utilize the power…

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Google Links Brands with YouTube Creators – Ad Age article

1024 568 Jessic Thorpe

Jack Neff covers household and personal-care marketers, Walmart and market research for Ad Age and recently wrote an article:  Google Links Brands With YouTube Creators: Are Agencies and Influencer Networks…

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YouTube Launches Paid Product Placements

767 433 Teresa Cantwell

You better believe that the FTC has a strong opinion when it comes to Influencer Marketing. According to Bloomberg, they have a right with over $255 million spent on influencer…

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Influencer Video: Amazon Video Shorts Distribution

795 362 Sergio Vargas

If you’re reading this blog, chances are you’ve watched a video or two of someone sharing their experience with a product. And for many, YouTube is the go-to destination to…

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Millennial’s Consumer Behavior Changing the Retail Environment

425 282 claire@gen.video

As millennials approach and participate in their peak spending years, brands have needed to rethink their marketing strategy to fit the consumer behaviors of this digitally driven generation. The daily…

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Influencer Video in 2016

1024 576 bill@gen.video

I posted some predictions for video in 2016 over on LinkedIn this morning. These are some excerpts I thought would be relevant for the gen.video community. Influencers Start to Pick…

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Retail Video Viewership Soars – Product Reviews, How-tos lead the way

636 424 Sergio Vargas

So you’ve been doing a little holiday shopping at work. Don’t lie, we’ve all done it – and what better day than today – it’s Cyber Monday! And this year…

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Is the cloud moving from a digital locker to a digital workspace?

439 273 Carl Subick

At gen.video, we’re in the business of bringing brands and video influencers together to tell product stories in unique and compelling ways. Moving around massive videos files, editing the videos,…

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