Posts Tagged :

influencer marketing

THE POWER OF INFLUENCER VIDEO: NEW RESEARCH UNVEILED

960 640 Kaila Stein

Influencer video is one of today’s hottest marketing trends and a key force behind how brands and retailers are selling their products and gaining traction and trust with consumers. Gladson,…

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INFLUENCERS USED FOR BRAND STORYTELLING ACROSS SOCIAL WHILE MOVING THE BOTTOM LINE

1024 716 Claire Preble

It’s no secret that influencers are changing the way we research new brands, shop products and engage with social content. The question now becomes how marketers can utilize the power…

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Google Links Brands with YouTube Creators – Ad Age article

1024 568 Jessica Thorpe

Jack Neff covers household and personal-care marketers, Walmart and market research for Ad Age and recently wrote an article:  Google Links Brands With YouTube Creators: Are Agencies and Influencer Networks…

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eCommerce Video Enhancements on Walmart

640 260 Jessica Thorpe

Holiday eccommerce retail sales are expected to increase by 17% this year. What role will video play and influencer play? Walmart continues to enhance the shopping experience on their product…

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7 Ways to Leverage Influencer Video to Drive eCommerce Success on Amazon

742 379 Jessica Thorpe

When nearly two thirds of the top 100 CPG brands are seeing sales declines in 2015, the need to invest in media tactics to support ecommerce is becoming increasingly important.…

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YouTube Influencer of the Month: Roxy Limon

1024 523 Jessica Thorpe

Meet Roxy – our October Influencer of the Month! She has been a member of our community for about a year now and believe us when we say she’s an…

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Making Money on YouTube… Beyond the Sponsored Video

1024 567 Sergio Vargas

If you ask anyone who takes their YouTube channel seriously they will tell you that making compelling content that people want to watch is hard work. And for most, they…

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Influencer Video: Amazon Video Shorts Distribution

795 362 Sergio Vargas

If you’re reading this blog, chances are you’ve watched a video or two of someone sharing their experience with a product. And for many, YouTube is the go-to destination to…

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Millennial’s Consumer Behavior Changing the Retail Environment

425 282 Claire Preble

As millennials approach and participate in their peak spending years, brands have needed to rethink their marketing strategy to fit the consumer behaviors of this digitally driven generation. The daily…

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Marketing Match Making

569 398 Teresa Cantwell

The digital space is now saturated with dating services. Services that are matching people based on interests, sex, location, religion…the list goes on and on. The need to find the…

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