Influencer Marketing

Amazon Gift Guides: A little something for everyone this holiday season

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Now that Black Friday and Cyber Monday have officially kicked off the holiday shopping season, the gen.video team is tinkering away in our workshop to make sure brands and creators…

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Giving Tuesday Huggies and Amazon Diaper Donation

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Today, I’m excited to write about something more important and more meaningful. It’s important that we all take a step back from the day-to-day and to think about how we…

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YouTube Influencer of the Month: Tomas Villegas

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Meet Tomas – our November Influencer of the Month! He has been a member of our community for over a year and has worked with us on a variety of campaigns.…

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7 Ways to Leverage Influencer Video to Drive eCommerce Success on Amazon

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When nearly two thirds of the top 100 CPG brands are seeing sales declines in 2015, the need to invest in media tactics to support ecommerce is becoming increasingly important.…

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YouTube Influencer of the Month: Roxy Limon

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Meet Roxy – our October Influencer of the Month! She has been a member of our community for about a year now and believe us when we say she’s an…

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YouTube Launches Paid Product Placements

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You better believe that the FTC has a strong opinion when it comes to Influencer Marketing. According to Bloomberg, they have a right with over $255 million spent on influencer…

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What Does Amazon’s Ban on Incentivized Reviews Mean For You

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Amazon reaches over 97 million U.S. consumers monthly and prides itself on having an active community that shares authentic feedback about the products and services available on their site. The…

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Introducing the Campain Page: Giving clients the snapshot they need

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When people think of the autumn season it sparks thoughts of cozy sweaters, pumpkin carving and falling leaves but to those of us in the ecommerce world, fall is synonymous…

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YouTube Influencer of the Month: Courtney Hale

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Meet Courtney – our September Influencer of the Month! She has been a member of our community for about a year now and has quickly become our go-to influencer for…

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Forbes Featured gen.video As a Game-changer for the Online Video Industry

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  As one of many influencer marketing platforms, it is important to differentiate yourself and to provide real value to content creators.  This is something we spend a lot of…

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