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Teresa Cantwell

YouTube Launches Paid Product Placements

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You better believe that the FTC has a strong opinion when it comes to Influencer Marketing. According to Bloomberg, they have a right with over $255 million spent on influencer…

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Marketing Match Making

569 398 Teresa Cantwell

The digital space is now saturated with dating services. Services that are matching people based on interests, sex, location, religion…the list goes on and on. The need to find the…

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Moms research on youTube before they buy

Moms are using YouTube more than ever and brands are starting to take notice.

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I think we can all agree that being a mom can be a full time job riddled with what can seem like life-altering decisions: How to potty train? What stroller…

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Reflections on VidCon: Creators Are the Heartbeat of Your Brand

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Here are just a few of the impressive stats laid out by Susan Wojcicki, the CEO of YouTube at the 6th annual VidCon: Teens watched 16% less television than they…

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